ISSUE 21 // APRIL 2016
LEO BURNETT’S
MONTHLY
COMMENTARY ON
THE WORLD OF
PARTNERSHIPS
FROM OUR SPONSORSHIP TEAM
REPLAY
A look back at notable campaigns and
news items from the past month.
PACESETTERS
Two of the leading lights in the world of
betting & gaming
SLICED
A cross section of sponsorship news from
betting & gaming brands
OUR THOUGHTS ON
The rising role of sponsorship in eSports
AND FINALLY…
What’s happening in April, who to follow
and two strange but true stories.
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