TRAP_September2015.qxp_The Retail Appointment 03/09/2015 08:58 Page 10
BHS:OUTRAGEOUS
AMBITION
BHS has an ‘Outrageous Ambition’; to be the most successful family retailer
in the UK by 2020...
BHS
has an ‘outrageous
ambition’; to be the most
successful family retailer
in the UK by 2020. Ambitious, yes — but how
outrageous is it? We take a look at a UK
high street favourite on the brink of a new era
of success, where the only limits are those of
your own ambition.
As soon as you walk through the doors of
BH