why ecommerce
is a must
BY TONY PALLADINO
Covid19 happened and significantly turned 2021 to 2041ish. Expectation for the year that followed 2020 vanished into thin air, replaced with activities and ideology of latter years. Jobs were lost, businesses still face high probability of closure and global economies are faced with fear of the unknown - unlike anything the world has ever known. “Where do we go from here?” is the question on everyone’s mind.
Governments of different countries continuously reassure people of a bounce back but the people to whom the assurances are given still cannot phantom that possibility in the real sense of it. “This is the new normal,” they simply conclude.
The world has been a dual-headed planet since the emergence of the Internet. The Internet brought about social media and exponentially opened a boombox of opportunities that some did not assume possible. For the first time in human history, physical human existence was ready to share its reality with the virtual version. The desire for some persons to replicate their persona with an internet version has increased while some others simply take on dual personality - one in the physical, another in the virtual world.
Facebook boast of 2 billion+ active users which is one-third of the world’s population. Though most businesses already had an online presence, post COVID businesses are left with no choice than to intensify the effort to stay relevant. In fact, businesses are now pushing to go 100% virtual, should they get the slightest idea of its possibility. It is a race to replicate the existence of the physical world.
.
ECOMMERCE
BY TOSIN EKUNDAYO
20 | BIZPRENEUR MIDDLE EAST June 2021