Infuse Infuse 4 June 2018 | Page 42

The Savvy Nutrition Leader: Why You Should Start Podcasting by Kate Agnew, Marketing and Communications Director, Dietitian Connection A re you already a fan of podcasts – but a bit wary of creating your own? Let us get you over the line, so you can get online! Podcasting is fast becoming an essential addition to a health professional’s toolkit. At Dietitian Connection, we’ve been creating podcasts for two years now, and we love producing them – and talking to fantastic and engaging guests from around the world. But just as importantly, from a marketing standpoint we’ve seen our audience grow exponentially, which is critical to us as an organisation. 42 Infuse | June 2018