Infuse Infuse 4 June 2018 | Page 44
How do YOU
DIGEST ?
Stats show that email marketing is highly effective. How effective?
“… 40 times more effective at acquiring new customers than
Facebook or Twitter. 1 ” But how do you get started, if you don’t have
a background in design (or have a design
and marketing team on your staff)? And
how do you keep costs low, to ensure great
return on investment?
At DC, you told us that you faced this
very challenge. You sought a professional,
scientifically accurate, consumer-friendly and
timely communication tool, tailored to the needs
of your clients. But you don’t have the time,
resources or skills to be a newsletter creator.
So, we introduced Digest: our e-newsletter
creator that serves as a seamless extension of
your brand.
Start by using our simple customisation tools to
design an e-newsletter that reflects your brand’s
marketing: your logo, images, updates specific
to your practice and a personalised introduction.
Then, add content from our dietitian-vetted
library: articles, recipes and images on a wide
range of sought-after topics. Drop it into your
custom framework, then send your e-newsletter
directly to your clients.
Reference:
[1] Source: https://www.campaignmonitor.com/resources/guides/email-marketing-new-rules/
© Dietitian Connection
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Infuse | June 2018