PULSE
OCTOBER 2011
E X P E R I E N C E I S PA . CO M
The MANY FACES of the GLOBAL SPA CONSUMER
Exclusive on Digital Pulse!
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HSN General Manager for Beauty and Merchandising Strategy
Betsy Olum forecasts into the future of beauty merchandising 21
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Solace Spa at Boyne Resort’s video of its highly popular Family
Night event 30
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Starwood Hotels and Resorts Global Spa Development and
Operations Director Jeremy McCarthy identifies spa trends 40
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Retail expert Doug Fleener gives retail partnership tips and
creative ideas on how to create a retail space that sells 48
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