“ We take great pride in our recruiting efforts , and our hiring strategy has helped us welcome a wealth of quality , passionate and skilled members to Fontainebleau Las Vegas . Our casino host team ranks among the most experienced in the industry .”
Service and Targets
“ We take great pride in our recruiting efforts , and our hiring strategy has helped us welcome a wealth of quality , passionate and skilled members to Fontainebleau Las Vegas . Our casino host team ranks among the most experienced in the industry .”
— Mark Tricano , President , Fontainebleau
two years ago .
“ Being directly next to the West Hall expansion , our closeness creates synergistic opportunities unlike any other resort in Las Vegas ,” says Soffer . “ Our South Lobby acts as a destination for meeting professionals and conventiongoers to enter the resort with ease .
“ With a focus on upward-thinking design , seamless access , and a dedicated sales team , our resort ensures a smooth transition from business to pleasure , while allowing for innovation in both accessibility and experiences . We recognize there is a crossover between business and leisure travelers , and look to accommodate both with our world-class meetings and convention amenities along with our collection of incredible restaurants , bars , gaming , wellness and entertainment options .”
Tricano says the emphasis on meetings and conventions allows the Fontainebleau to appeal directly to one of the most important segments of the Las Vegas visitors market .
“ The convention industry is critically important to Las Vegas , and our meetings and convention facilities are a standout feature of Fontainebleau Las Vegas . We have built an unmatched canvas for tailored events , with versatility as a key theme . We have multi-functional spaces designed with intention , as well as both indoor and outdoor options like our Waterbleau Terrace and Moonstone Event Center .
“ Fontainebleau Las Vegas will bring to market some of the largest customizable meeting and convention space — 550,000 square feet — this city has ever seen . We take full advantage of our location , adjacent to the Las Vegas Convention Center West Hall expansion , and our upward-thinking design , which will offer meeting guests personalized experiences , greater privacy , and easier access throughout the resort .”
Service and Targets
To be identified as a truly luxury property in Las Vegas , you must of course have all the amenities that make a resort stand out , but you also must have excellent customer service and employee dedication to complete the package . Tricano believes that the Fontainebleau can accomplish that feat .
“ We take great pride in our recruiting efforts , and our hiring strategy has helped us welcome a wealth of quality , passionate and skilled members to Fontainebleau Las Vegas ,” he says . “ Our casino host team ranks among the most experienced in the industry . More importantly , they share our commit-
ment to excellence and a gaming culture that ’ s built around a personalized guest experience . Each casino host team member has come armed with their own book of business paired with incredible ambition to attract new gaming-focused clientele . Their forward-thinking mindset and eagerness to be a part of history are unmatched , and key to the resort ’ s success .”
One of the issues that any casino faces when breaking into the Las Vegas market is often a question of how many players are in your database . While unquestionably Fontainebleau has lots of loyal customers from its Miami properties , building a database is job one for executives in Las Vegas .
“ Fontainebleau Las Vegas stands upon the strong foundation of nearly 70 years of legacy and unwavering loyalty ,” explains Tricano . “ Throughout our history , we ’ ve forged deep connections with a global network of guests who unequivocally associate Fontainebleau with the pinnacle of luxury . Now , we are in position to not only welcome our cherished loyalists but also attract new casino guests and host dynamic meetings and conventions , further elevating the Fontainebleau experience for all . We are building our business to be successful in the long term , and we want to do it the right way . Our priority in these initial years is to create a quality asset with quality programming that will withstand the test of time .
“ Our Fontainebleau Rewards program will differentiate us in this market , focusing on simplicity , transparency and convenience . Offering our members seamless access to a plethora of benefits , Fontainebleau Rewards allows members to earn tier status and points in the hotel , restaurants , bars and lounges , Lapis Spa & Wellness fitness center , and select retail stores . That ’ s beyond what visitors have come to expect in Las Vegas .”
For Soffer , Fontainebleau fits perfectly with the legacy of Las Vegas . With the inaugural Formula One race just concluded , the Super Bowl coming up in February and the Final Four basketball tournament in 2025 , Las Vegas is now the capital of sports as well as entertainment .
18 Global Gaming Business JANUARY 2024