PULSE
NOVEMBER 2012
E X P E R I E N C E I S PA . CO M
SUCCESS & FAILURE:
OPENING
THE DOOR TO
Opportunity
Exclusive on Digital Pulse!
®
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View ISPA Chairman Ella Stimpson’s
video blog about the 2012 ISPA
Conference & Expo. 2
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Download PDS speaker Tanya
Chernova’s diagnostic tools. 31
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See a video clip of Soy Delicious
owners Georgette Hoyo and
Maggie Maceiras. 36
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Glimpse into the ISPA Media
Event with interviews from
attendees. 59